The Profitability Gap Score🔥
What’s Blending In Really Costing Your Business?
3 minutes. 15 Questions.
Discover your exact Profitability Gap Score™ and the hidden revenue potential of becoming THE ONLY choice in your market.
Are You Leaving Money on the Table with "Me-Too" Marketing?
Discover which archetype you are and what it's costing you:
🔥 The Distinction Disruptor: You have the courage to stand out, but are you strategically leveraging your uniqueness or just creating noise that confuses your market?
⚖️ The Safe Sameness Settler: You're consistent and professional, but is your reluctance to truly differentiate keeping your profit margins unnecessarily compressed?
🚨 The Invisible Expert: You deliver exceptional value, but your "me-too" messaging means potential clients can't see what makes you worth premium prices.
🔎 What you'll discover:
✅ Your exact Profitability Gap Score™ with personalized financial impact analysis.
✅ The specific distinction opportunities where you can immediately start commanding premium prices.
✅ Your custom roadmap to becoming THE ONLY choice in your category (not just another option).
✅ A chance to claim one of five monthly Distinction Strategy Sessions to map your fastest path to premium positioning.
Don't let market sameness continue draining your profit potential.
Calculate your Profitability Gap Score™ now and discover the revenue opportunity of becoming unmistakable! ⬇️

📖 A Bonus Just For You 🎁
Your marketing sins might cost you leads, but here’s a free pardon!
If you complete the quiz will get a FREE PDF copy of my book, “Not Another Pair of Shoes”—a guide to building a brand story and purpose that actually stands out.
Endorsed by marketing legend Seth Godin, this book will help you craft a brand that people don’t just buy from… but believe in.
🚀 Finish the quiz. Get the book. Start building a brand with purpose.
"Powerful ideas that can help you discover the essence of marketing - doing work that matters for people who care."
Seth Godin - Author / This Is Marketing
Seth is an entrepreneur, best-selling author, and speaker. In addition to launching one of the most popular blogs in the world, he has written 21 best-selling books.

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